
Is Aritzia Fast Fashion?
Summary
No, Aritzia is not a fast fashion brand, but it does share some unethical traits. However, these brands aren’t as quick as the trendsetting fast-fashionists, it is because they have a different vision. Although they incorporate some unsustainable materials into the product, the clothes are of better quality and are sold at a higher price. Besides, “ethical” is not how I would describe Aritzia’s approach towards its workforce, as such, there exist a number of concerns.
It is true that Aritzia does not manufacture clothes as cheaply and quickly as some other brands, such as H&M, Aritzia designs its clothes to match trends and seasons, which borders on fast fashion. To sum up, Aritzia occupies the grey area of attempting to satisfy consumers in age of fast fashion while putting ethics on second place.
Pros
- Higher Quality
- Trendy Styles
- More Durable
Cons
Aritzia is a Canadian retailer of clothing that is aimed at young women in North America. In 1984, Brian Hill, a businessman from Vancouver, British Columbia, founded the company. Aritzia offers a wide range of lifestyle clothing in upscale stores throughout Canada, the United States, and online.
It is known for its trendy, high-quality apparel. But with the growing awareness of the harmful impacts of fast fashion on the environment and workers, consumers are increasingly questioning the ethical practices of their favorite brands. So, the big question arises: Is Aritzia fast fashion? Let’s take a deeper look at what fast fashion means, how Aritzia operates, and whether it fits into this controversial category.
What is Fast Fashion?
Before we dive into Aritzia, it’s important to understand what fast fashion really is. Fast fashion refers to a business model where brands rapidly produce inexpensive clothing to keep up with the latest trends. Companies using this model prioritize speed and low costs, often at the expense of sustainability and ethical labor practices.
Fast fashion companies typically:
- Produce clothing in bulk to quickly match trends.
- Use cheap materials, leading to shorter clothing life spans.
- Outsource production to countries with lower labor costs, sometimes at the cost of fair wages and safe working conditions.
- Contribute significantly to environmental pollution, both in production and waste.
Some well-known fast fashion brands include Zara, H&M, and Shein, all of which have faced scrutiny for their impact on the planet and workers.
Aritzia’s Business Model: The Middle Ground?
So, Aritzia is a little more vague in regards to its brand identity. Aritzia is not quite like the Zara’s and H&M’s of the world, which launch a new collection every few weeks. However, Aritzia, on the other hand, concentrates on creating fairly chic clothing of slightly more expensive nature which is designed to be worn for a longer period. From leisure or casual to professional or dressy, they have a wide variety of in-house brands for every occasion.
But does that mean Aritzia is fast fashion? Let’s break down a few key points to see how Aritzia compares:
Speed and Trend Responsiveness
Fast fashion brands are notorious for releasing new styles quickly, sometimes within days or weeks of runway shows. Aritzia, while not as aggressive as fast fashion giants, does keep up with trends but at a more measured pace. They release new collections seasonally, which means they don’t operate at the lightning speed of fast fashion brands.
However, their collections are still trend-driven, which is a hallmark of fast fashion. For instance, Aritzia’s collections feature many trendy items like oversized blazers, crop tops, and chic loungewear. While Aritzia might not churn out new styles at breakneck speed, it does respond to what’s trending in the fashion world.
Does this make Aritzia fast fashion? Not entirely, but it does lean toward it in terms of trend responsiveness.
Aritzia Quality of Materials
Fast fashion has been critiqued for the type of materials they use because these materials are of a low quality. A lot of fast fashion retailers focus on the cost only and hence produce quick to wear out clothes which increases wastage. In contrast, Aritzia has been better known for higher quality fabrics and their construction, which is somewhat closer to slow fashion, which concentrates on creating long-lasting and classic pieces.
So the many customers of Aritzia applaud the brand for making and selling clothes that are far better in quality and last longer than anything fast fashion has to offer. They do not shy away to charge a higher price and that raises the possibility of them putting more dedication into the quality which a lot of fast fashion brands don’t do. But this does not speak entirely so as many clothing items of Aritzia also have a polyester blend which is a synthetic and that is not the greatest for the earth.
To summarize, Aritzia has better quality and is far more superior to other fast fashion brands but at the same time their materials can’t always be the most sustainable which moves them a little to the fast fashion side of the spectrum.
Aritzia Production and Labor Practices
Fast fashion certainly has many downsides and one of the most concerning factors is how it oversees its workers. To say the least, Several fast fashion companies are known for employing unethical practices such as underpaying their workers and compromising on safety standards at their factories. As much as they try to argue otherwise, Aritzia has also found itself in the same circle.
One thing that is important to note about Aritzia is that they do not indulge in revealing too much about their production process which raises the concern surrounding the working conditions of Aritzia’s clothing line. The general trend is that customers assume the brands provide them with that information to ensure the workers are treated decently. However, in Aritzia’s case, due to a lack of solid information about the factories and employees, it becomes difficult to understand if their production practices really follow any ethical standard.
And more importantly, Aritzia’s views on such issues paint a picture that Aritzia would operate under a fast fashion framework, which is contrary to what many customers would believe. To add on, fast fashion is defined by its lack of transparency which is why Aritzia’s silence on such important issues is disconcerting. Typically, an ethical brand would aim to disclose the majority of the information regarding their supply chain processes since they are put in place to enforce fair work practices. However, at this point, Aritzia still sounds powerful at best.
Pricing and Accessibility
Fast fashion is often cheap, making it accessible to the masses. Aritzia’s pricing is significantly higher than traditional fast fashion brands. Their clothes are marketed as “investment pieces” rather than disposable fashion. This pricing strategy puts Aritzia in a different category than low-cost fast fashion brands like Forever 21 or Boohoo.
However, despite the higher price point, the brand’s emphasis on following fashion trends could still encourage a fast fashion mindset among consumers. The idea of purchasing the latest must-have item every season, even if it’s more expensive, can still contribute to overconsumption and waste, which are key issues associated with fast fashion.
Environmental Impact
Fast fashion is notorious for its environmental toll. From overproduction to the waste created by discarded clothing, fast fashion has been a major contributor to pollution. Aritzia doesn’t position itself as an environmentally friendly brand, and while they have made some strides toward sustainability, they have a long way to go.
For example, Aritzia has introduced some eco-friendly initiatives, such as offering products made from organic cotton or recycled materials. However, these efforts are limited, and the majority of their collections still rely heavily on non-sustainable materials like polyester and nylon.
Furthermore, like many fashion brands, Aritzia operates on a seasonal model, which can lead to excess inventory and waste. Ethical fashion brands tend to focus on creating timeless pieces that avoid the pitfalls of seasonal overproduction, which is something Aritzia could improve on if they truly want to distance themselves from the fast fashion label.
Aritzia’s Ethical Standing
When it comes to ethical practices, Aritzia is somewhat of a mixed bag. They don’t appear on any major fast fashion blacklists, but they also don’t stand out as a leader in sustainable and ethical fashion. This middle-ground position can be confusing for consumers who want to support ethical brands without compromising on style.
The fact that Aritzia hasn’t made significant public commitments to ethical fashion or sustainability places them in a gray area. While they aren’t blatantly engaging in harmful practices like some fast fashion giants, they also aren’t doing enough to actively differentiate themselves from fast fashion either.
Aritzia Shipping Options
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Service | Shipping Charge | Order placed | Order delivered** |
---|---|---|---|
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Monday to Sunday after 2pm | 2 business days |
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Order Cutoff Times
All orders placed over the weekend or on holidays will be processed by the next working day.
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Standard Shipping is the only option available for orders being shipped to remote areas. Orders shipped to these locations may take longer. Please note that we are not able to ship to P.O. At this time, we are unable to ship to P.O.
Shipping to multiple addresses
Only one order can be shipped to a single address.
You will need to place separate order for each address if your order includes items that must be shipped to more than one location. Please contact Aritzia Concierge if you need assistance with corporate orders.
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Taxes are not included in the prices displayed on this website. The total price of the merchandise will be used to calculate sales tax and shipping costs. These charges will appear on your order summary page.
Shipments within North America will not be subject to additional duties.
Return & Exchange Policy for Online Purchases
You can return online purchases in-store or online. Online purchases can be exchanged in-store or by returning your return online and placing a new purchase. For more information, see How to Mail Back an online Return.
You can only return online swimwear, including tops, bottoms and one-pieces.
Regularly Priced Products
RETURNS
You can get a refund of the full amount within 14 days after the date of shipping. You can return your item for merchandise credit or exchange it within 30 days of the shipping date. We will not accept any returns after 30 days.
EXCHANGES
In-store exchanges are available for online purchases. Concierge can assist you with any online exchanges. You can start a chat. Call 1-855-ARITZIA (2748942). Email us.
Sale Merchandise
RETURNS
Sale items with discounts less than 50% may be returned or exchanged within 14 days of the date of shipping for a Digital Gift Card.
Final sale items are those marked with a 50% discount or more.
EXCHANGES
In-store exchanges are available for online purchases. Concierge can assist with online exchanges.
Return & Exchange Policy for In-Store Purchases
You can only return or exchange purchases that you made in-store.
Regularly Priced Products
Return and Exchange Policy
You can return an item within 14 days and get a refund on the original payment method at any boutique located in the country you purchased it. You can return your item for merchandise credit or exchange it within 30 days.
Sale Merchandise
Sale items with discounts less than 50% may be returned or exchanged for merchandise credit within 14 days at any boutique located in the country you purchased your item.
Final sale items are those marked with a 50% discount or more.
Conditions of Return and Exchange
All returns and exchanges must be made to:
- The items must not be worn, washed or damaged.
- All tags must be original.
- You must show a valid receipt.
- The swimwear liner is required to be attached.
- Shoes must be in the original box.
These items are final sales and cannot be returned or exchanged:
- Items marked with a 50% or more discount
- Intimates and Shapewear
- Bodysuits
- Hosiery
- Face Masks
- The Super Puff ™ Personalized
Gift Cards
Gift cards cannot be exchanged for cash or refunded, unless the law requires it. Gift cards will refund all returned merchandise.
Paypal
Only orders purchased through PayPal are eligible for a PayPal refund when they’re returned to us. We will exchange or credit you for items you purchased in-store via PayPal.
Afterpay
Online Returns
If you return an order purchased through Afterpay on aritzia.com, we will refund your Afterpay balance.
Returns in Store
In accordance with the Online Purchase Return & Exchange Policy, we will refund your credit card or give you merchandise credit if you return an item purchased via Afterpay. Additional installments to Afterpay might be necessary.
Pros:
- Higher Quality: Better fabrics and construction compared to typical fast fashion brands.
- Trendy Styles: Offers fashionable, on-trend clothing.
- More Durable: Clothes are designed to last longer than cheaper fast fashion alternatives.
Cons:
- Lacks Transparency: Limited information on labor practices and production conditions.
- Use of Unsustainable Materials: Still relies on synthetic fabrics like polyester.
- Trend-Driven: Seasonal collections encourage overconsumption, leaning towards fast fashion habits.
- Expensive: Higher prices may still promote fast fashion-like consumption, despite better quality.
So, Is Aritzia Fast Fashion?
When all is said and done, is Aritzia fast fashion? The answer isn’t as clear-cut as you might hope. Aritzia occupies a space that’s somewhere between fast fashion and more sustainable, ethical fashion.
On one hand, they produce trend-driven clothing and haven’t shown full transparency about their labor practices. On the other hand, their higher price point and slightly better quality materials distinguish them from typical fast fashion brands.
In conclusion, while Aritzia doesn’t fully fit the fast fashion mold, they do lean toward it in certain aspects. Their business model, focused on trends and relatively fast production, could be seen as a softer version of fast fashion. If Aritzia wants to move away from the fast fashion label, they would need to increase transparency, commit to more sustainable practices, and prioritize ethical labor in a more significant way. Until then, Aritzia remains a stylish but somewhat ethically ambiguous choice for conscious consumers.